Dance Casting, Choreography & Performance Production — Ireland
From performance
to production.
Professional talent, casting, choreography and performance production for brands, agencies and live productions.
From sourcing the right performers to developing movement, rehearsing talent and delivering the performance on set or stage — XOD brings specialist performance expertise into the production process.
What we do
The complete
performance service.
XOD Production brings together talent, casting, choreography and production management under one specialist service. Whether you need one element or the full package, we work from your brief.
Professional dancers and specialist performers for commercial, screen, brand and live productions.
Finding the right performers for a brief — discipline, physicality and performance instinct matched to specific production requirements.
Original movement for commercial, screen and live contexts — staged to serve the production’s intent, not just fill the frame.
Translating a brief into staged performance concepts. Movement-led creative solutions for brand, narrative and live spectacle.
Full production management from first meeting to final bow — rehearsals, logistics, on-site supervision and delivery as a single brief.
Talent
The right performer
for the brief.
XOD works with a wide range of professional performing talent. When a brief demands a specific discipline, physicality or experience level, we source and coordinate the right performers — not the nearest available roster.
Camera-ready performance for advertising and brand content
Urban movement specialists across all styles and experience levels
Trained contemporary and modern dance performers
Classically trained dancers for productions requiring technical precision
Traditional and contemporary Irish dance performers
Aerial, acrobatic and other specialist performance disciplines
Casting
Start with
the brief.
Not the list.
Our casting process begins with understanding what a production is trying to achieve — not matching names to a spreadsheet. We identify the right combination of talent for the specific demands of the brief: the right disciplines, the right physicality, the right performance instinct.
We approach each brief without a preferred shortlist. Performer sourcing is led by what the production needs — discipline, look, technical level and the ability to perform under production conditions.
- Brief analysis and talent identification
- Auditions and selects
- Performer sourcing across disciplines
- Availability management and contracting
Choreography & Creative Direction
Movement that
serves the story.
XOD’s choreography and creative direction service sits between concept and execution — translating a creative brief into staged movement that serves the production’s intent, whether that’s brand, narrative or live spectacle.
We work across commercial, screen and live contexts: from a 30-second advertising performance to a full-scale event set piece. Creative direction ensures every performance choice serves the bigger picture.
- Concept development and treatment
- Original choreography
- Creative direction on set and stage
- Camera-aware choreography for film and commercial
- Movement coaching and performance preparation
Performance Production
Full production.
No gaps.
For productions that require more than casting, XOD can take full responsibility for the performance element — from the first production meeting through to the final bow. Rehearsal management, logistics, on-site supervision and performance delivery, handled as a single brief.
Particularly relevant for large-scale events, brand launches, broadcast productions and corporate ceremonies where the performance element is central to the event’s success.
- Production planning and scheduling
- Rehearsal management
- Technical rider and stage liaison
- On-site production management
- Performance delivery and call management
The XOD approach
Not sure what
you need?
Tell us the brief.
Not every production arrives with a clear performance format already decided. If you know what you’re trying to achieve but not yet how, we can help define the approach — format, discipline, scale, creative direction — before the casting process begins. That conversation costs nothing and often produces a better result.
Portfolio
Production
credentials.
We share our full production portfolio — credits, case studies and showreel — through a credentials conversation. If you’d like to see relevant work before submitting a brief, we’re happy to arrange that.
Who we work with
Built for
professional
production.
- TV and digital campaigns
- Product launches
- Brand activations
- Experiential marketing
- Commercial production
- TV and film production
- Music video
- Documentary and factual
- Corporate events and awards
- Gala dinners
- Festivals and concerts
- Weddings and private events
- Advertising agencies
- Creative studios
- Directors and DPs
- Production designers
Production enquiry
Submit a
production brief.
Let’s work together
Have a
production?
Tell us what you’re working on and what you need from XOD — talent, casting, choreography, creative direction or full performance production support. We’ll help you define the right approach and build the right team around it.